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Case Study: Solo Therapist Practice - Building Digital Presence from Ground Zero

Case Study: You Matter Counseling & Coaching 

 

The Challenge

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Tricia Gordon, a licensed therapist in Texas, had been running her private therapy practice for five years with minimal online presence and the desire to add executive coaching to her service offerings. Despite her expertise working with families and children, she relied solely on word-of-mouth referrals and struggled to maintain a consistent patient load. Her outdated website received fewer than 10 visitors per month, and she had no social media presence or referral system.

Social B Psych's Solution

Social B Psych implemented a comprehensive digital foundation strategy:

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  • Complete website redesign with SEO optimization for local mental health searches

  • Professional social media accounts across key platforms with consistent content calendar

  • Targeted local advertising campaigns focusing on family and youth counseling services

  • Email marketing system for patient engagement and practice partner referrals

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Results After 8 Months

  • Website traffic increased by 300% with over 100+ monthly visitors

  • New patient inquiries rose by 120%, allowing Tricia to maintain a full schedule

  • Social media following grew with engaged followers, and request for keynote speaking engagements and executive wellness retreats 

  • Practice revenue increased by 75%, enabling her to hire administrative support and increase marketing budget​


"Social B transformed my practice from invisible to essential in both fields. I finally have the steady patient flow I've always wanted, which includes coaching clients and speaking engagements." - Tricia Gordon

Run your practice, and let us Generate New Business

For just $299, your clients can really start to connect with your marketing.

And once that happens, we can discuss customizing things even more. 

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